The Insurance Center is a successful and well-established independent insurance agency seeking a dependable and hardworking individual to join our team. We are committed to providing a diverse and challenging work environment encouraging critical thinking, problem solving and project management. As our Marketing Director you will develop, establish, and maintain marketing strategies to meet organizational objectives. You will also provide effective management of the internal and external marketing and promotional activities of the organization.

Key Responsibilities include:

• Work closely with division leaders to develop and implement sales marketing campaigns and projects for new and existing products.
• Ensure internal and external marketing ideas/materials align and support The Insurance Center’s brand.
• Build brand awareness through marketing positioning and audience engagement.
• Analysis of customer research, current market conditions and competitor information.
• Website content development and maintenance.
• Social media development & consistent presence.
• Proactively develop and execute sourcing strategies to identify talent to meet hiring needs. Creatively leverage social media platforms like LinkedIn, Twitter, Facebook, Handshake to identify active and passive candidates. Attend job fairs & have a consistent college presence.
• Develop various marketing collateral within brand standards.
• Collaborate with Marketing committee on projects and marketing related efforts. Provide direction and leadership to Marketing Interns.
• Ensure compliance with all State and Federal Telemarketing, CMS, OCI regulations as it pertains to marketing.
• Monitor and report on all marketing activity and results. Deliver marketing activity within agreed budget. Track ROI.
• Initiate and follow up with customers relative to product, agent and service satisfaction.

Required Experience:

Minimum of Associate degree, business, or marketing related, and two to three years of related experience and/or training; or equivalent combination of education and experience is preferred. Experience in all aspects of developing and maintaining marketing strategies. Proficient with Microsoft Office Suite, Canva, Adobe Illustrator, WordPress and internet navigation required. Experience with social media platforms such as Facebook, Tik Toc, LinkedIn, Twitter, Instagram.

The Insurance Center offers competitive compensation and excellent benefits package including 401(k) plan, medical, dental, vision, life insurance and more. Consistent with our healthy work life balance we offer paid holidays and a generous paid time off policy.

As an Equal Opportunity Employer, T.I.C., Inc. will recruit and select applicants for employment solely on the basis of their qualifications. Our Practices and Procedures, including those relating to wages, benefits, transfers, promotions, terminations and self-development opportunities, will be administered without regard to race, color, religion, sex, sexual orientation and gender identity, age, national origin, disability, or protected veteran status and all other classes protected by the Federal and State Government.

The Insurance Center is proud to be a Great Place to Work® certified company!

Job Type: Full-time

Benefits:

• 401(k)
• Dental insurance
• Health insurance
• Paid time off
• Vision insurance

Schedule:

• Monday to Friday

Work Location: One location

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